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Polymarket logs 38.4M visits to its site in January, getting near the traffic of Robinhood

Polymarket was probably the most visited decentralized app in January, virtually catching as much as Robinhood’s visitors. Whereas increasing its mainstream presence, the app additionally peaked on-chain visitors.

Polymarket was probably the most visited crypto-native app, recording each peak on-chain quantity and web site rating. The prediction app is sort of catching as much as Robinhood in recognition. The app’s founder, Shane Coplan, marked this achievement.

severe enterprise. pic.twitter.com/RcF4leTZ2x

— Shayne Coplan 🦅 (@shayne_coplan) February 6, 2026

Polymarket was probably the most common on-chain use instances in January as exercise shifted to probably the most liquid markets. This app additionally information peaks in USDC quantity, partnership To make use of the native stablecoin model, use Circle.

Polimarket nonetheless has extra web site visits than Karshi

Polymarket nonetheless outperforms Calci in a number of metrics, together with about 4 instances extra web site guests. Most of Polymarket visitors comes from the US because the app began providing predictive pairs.

Though Polymarket nonetheless attracts worldwide visitors, it adheres to US rules to offer a model of stochastic buying and selling.

A number of prediction apps are vying for the highest spot. Polymarket encourages good betting whereas increasing its attain on social media. The platform has gained an edge over Kalsi by permitting good bets and never enjoying in opposition to “sharp” gamers. The 2 apps are competing to draw customers with issues like buying vouchers and free grocery shops.

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Most of final month’s financial enlargement was pushed by retail forecasts; $12 billion In buying and selling quantity. Polymarket stays the chief in present affairs and political predictions, with a big lead over Calci exterior of the sports activities prediction market.

Polymarket’s cell utilization has elevated over the previous three months, rising progressively throughout all units. Polymarket’s search quantity has additionally surpassed Kalshi’s up to now three months.

Polymarket rises on small bets in January

Polymarket’s exercise was pushed by probably the most numerous prediction markets categorized as “Different”.

Sports activities, politics, and cryptocurrencies dominated the exercise. As of February 6, the primary bets included 15-minute short-term markets on sporting occasions, a potential US assault on Iran, and BTC’s efficiency.

Polymarket grows based mostly on extremely energetic gamers who make greater than 5 predictions on common. The platform makes use of a mix of bots and natural exercise, and is closely promoted by way of copy buying and selling and influencers.

Many of the energetic buying and selling on Polymarket is in disputed shares, with odds starting from 40% to 60%. One other massive subset are issues which might be practically solved 80% to 90% of the time. Polymarket advantages from each high-profile points and bot buying and selling in area of interest markets and small-scale predictions.

Polymarket’s open curiosity has additionally expanded to a brand new peak and is hovering round it. $411 million. Though present open curiosity continues to be under the November 2024 file, it’s nonetheless sustainable and maintains an upward development.

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