Polygon CEO Sandeep Nailwal is celebrating a serious milestone this week because the UFC indicators a multi-year partnership with Polymarket. The deal makes Polymarket the official and unique prediction market companion of each UFC and Zuffa Boxing. For Nailwal, this second is private. He revealed that he’s a long-time UFC fan and emphasised that Polymarket is totally powered by the Polygon community. He and Polygon Ventures had been early supporters when the market was more durable.
It is a particular second for me too. As an enormous fan of the UFC myself, it feels particular for @Polymarket to change into an official and unique companion of @ufc with the complete assist of @0xPolygon.
Polygon Ventures and I personally assist @Polymarket and have made vital investments… https://t.co/mPV6MPYhfp
— Sandeep | Polygon Basis (※,※) CEO (@sandeepnailwal) November 14, 2025
Polymarket turns into UFC’s unique forecasting companion
UFC dad or mum firm TKO Group Holdings confirmed the partnership in a brand new announcement. This settlement marks the primary time a serious international sports activities group will combine predictive market know-how immediately into the fan expertise. As a substitute of conventional betting strains, followers will have the ability to see real-time sentiment percentages that present who the viewers believes will win.
This new “Fan Prediction Scoreboard” will probably be displayed throughout UFC broadcasts. This dynamically updates all through every battle to replicate altering expectations with every strike, takedown, and swing of momentum. TKO says the function is designed to reinforce storytelling and isn’t meant to interchange regulated playing. Polymarket works throughout UFC occasions, dwell broadcasts, social media, and digital content material. This integration is meant to have interaction a whole lot of hundreds of thousands of followers in a extra interactive expertise on sport night time.
Shane Coplan says this deal is a dream come true.
Polymarket CEO Shayne Coplan stated this partnership is a milestone for the crew. He introduced the information after ringing the opening bell on the New York Inventory Trade. Together with UFC President Dana White and TKO executives. Koplan stated that whereas watching the UFC, he would all the time test the percentages on Polymarket to get a really feel for who would win. Now, hundreds of thousands of viewers will have the ability to expertise the identical expertise dwell on display. He believes this integration will introduce prediction markets to a big new viewers.
The businesses are additionally launching a brand new social content material collection referred to as “Matchup Predictions – Who’s Subsequent?” The collection will spotlight potential future matchups after every occasion and encourage fan dialogue throughout UFC’s official channels. Polymarket will host markets to accompany these discussions, giving followers one other approach to take part.
Large second for the Polygon ecosystem
In the meantime, this partnership focuses on fan engagement. The cryptocurrency neighborhood rapidly acknowledged that Polymarket was constructed on Polygon. Sandeep Nailwal stated this second feels particular and never simply because he is a UFC fan. However that is as a result of he supported Polymarket by means of its early struggles. His put up emphasised that the mission had survived “towards all adversity.” He additionally sees the deal as validation of his long-term imaginative and prescient. The partnership may also be prolonged to Zuffa Boxing and can launch in early 2026. Polymarket additionally enhances its predictive capabilities throughout these occasions. It additionally consists of in-arena activations and particular digital content material.
Collaborating in dwell sports activities tournaments utilizing Web3
Beginning in 2026, all UFC and Zuffa boxing occasions within the U.S. will probably be streamed completely on Paramount+. This transfer will permit Polymarket’s predictive scoreboards to succeed in a good wider viewers. TKO says its purpose is to remodel sports activities followers from passive viewers to energetic members. Prediction markets powered by Web3 might be the instrument to make that change occur. The partnership with UFC marks a brand new period in mainstream visibility for Polygon and Polymarket. For followers, this can be a model new approach to expertise each battle in actual time.
