Polymarket is leveraging the person base and regulatory standing of fantasy sports activities chief PrizePix as a gateway to re-enter the U.S. market.
abstract
- Polymarket has partnered with fantasy sports activities chief PrizePix to re-enter the US market by means of a regulated framework.
- The platform additionally integrates with DraftKings, establishing itself because the core infrastructure for prediction markets.
In response to a ready assertion on Nov. 11, PrizePicks will combine Polymarket’s occasion contracts into its platform, giving customers entry to a brand new class of predictions for sports activities, leisure and cultural occasions.
The deal comes as Polymarket, lengthy thought-about a frontrunner in predictive buying and selling, prepares to return to regulated U.S. territory following its acquisition of trade and clearing home QCEX earlier this yr.
“PrizePicks is constructing one of the thrilling sports activities communities within the nation, and we’re thrilled to have the ability to assist carry prediction markets to that world,” stated Polymarket CEO Shayne Coplan. “As we put together to return to the US, this partnership demonstrates how prediction markets can strengthen fandom whereas setting a brand new commonplace for interactive and controlled sports activities participation.”
Prediction markets turn out to be mainstream
In response to Bloomberg, Polymarket is making ready to return to the US later this month, marking its first regulated entry into the nation because it started blocking US customers in 2022 as a part of a settlement with the CFTC.
The New York-based firm’s partnership with PrizePicks provides it a direct foothold among the many thousands and thousands of lively fantasy sports activities customers within the U.S. whereas easing regulatory friction by means of an already licensed working firm.
It is price noting that the corporate would not cease at PrizePicks. Polymarket can be making ready to function the designated clearing home for DraftKings’ future prediction merchandise, in line with feedback from DraftKings CEO Jason Robbins throughout DraftKings’ newest earnings name.
This twin strategy by two main firms indicators a deliberate technique to place Polymarket as a wholesale supplier to retail giants and an important infrastructure layer powering prediction markets throughout the sector.
This aggressive growth comes within the midst of a interval of large progress for the platform. Polymarket claims {that a} projected quantity of billions of {dollars} was traded on its platform in 2025 alone. This exercise has attracted vital institutional traders, together with a strategic funding of as much as $2 billion from Intercontinental Change, the father or mother firm of the New York Inventory Change.
The timing of this growth isn’t any coincidence. The prediction sector is within the midst of a widespread increase, with exchanges and social platforms dashing to seize retail demand for event-based hypothesis.
For instance, Trump Media plans to launch “Fact Prediction,” a regulated prediction platform built-in into its Fact social community. Powered by Crypto.com’s CFTC-registered derivatives trade, this function permits customers to commerce contracts associated to elections, financial information, and sports activities outcomes.
